Product Tasting＋Friends Star Program

On March 26, 2023, Dongfeng Cummins’ “True Guardian of Yujian Quality” driver test drive tasting meeting came to Zhengzhou, and cooperated with Dongfeng Commercial Vehicles and Eaton Cummins, with on-site explanations, static + dynamic experience, driving Training and other methods brought a product feast centered on Dongkang power chain system to nearly 200 users on site. Liu Jun, Director of New Business Development Department of Dongfeng Cummins Engine Co., Ltd., Zhang Jun, Marketing Director of Dongfeng Group, Lai Haiju, Director of Customer Engineering, Cheng Mingfei, Director of Marketing Management, Zhou Rongfan, Regional Marketing Director, Yu Jun, Manager of New Business Development Department, Dongfeng Commercial Vehicle Co., Ltd. Jin Zhaokun, deputy director of the Strategic Planning Department in the field of marketing and marketing, Duan Jia, general manager of the Henan Commercial Agency Office in the field of marketing and marketing, Li Jun, chief of the Marketing Planning Section of the Strategic Planning Department in the field of marketing, Zhu Zhu, customer director of Eaton Cummins (China) Transmission Co., Ltd. Wei, Hu Yongkang, chairman of Zhengzhou Hongtai Automobile Sales and Service Co., Ltd., Lei Liushuan, general manager, Wang Bo, general manager of Henan Dongxingda Automobile Sales and Service Co., Ltd., Wang Qiang, general manager of Henan Hourun Automobile Sales and Service Co., Ltd., and other partners from Henan More than 100 customers and friends from Zhengzhou and other places attended the event.

Excellent products are also inseparable from the reputation of users. In the Dongfeng Cummins Integrated Power Chain Customer Summit Forum held on site, Dongfeng Cummins and customer representatives conducted in-depth communication on feelings and confusion during use.Qiao Yongxian, general manager of Henan Qiaoshi Shunfa Transportation Co., Ltd., affirmed Dongfeng Cummins’ integrated power chain. According to him, judging from the company’s usage situation, Dongfeng Tianlong, which matches Dongkang’s integrated power chain, not only drives comfortably, but also saves fuel and improves efficiency, and there is no pressure in operation.Indeed, in order to ensure the smooth transportation and value creation of users, Dongfeng Cummins and its partners continue to improve technology, striving to bring better products and higher operating value to users. At the event site, Dongfeng Cummins awarded the Dongfeng Cummins integrated power chain experience engineer honorary trophy to the customer representatives.In addition to providing excellent products, Dongfeng Cummins uses Laoyouhui as a carrier to continuously deliver care to users. During the four years since the establishment of Friends Club, Dongfeng Cummins has continuously upgraded its care for users. This time, it released the Friends Club Star Program, which will build a communication platform for card friends in the form of short videos. It allows card fans to improve their driving skills and at the same time show the style of card friends in the new era.Whether you are a Dongfeng Cummins user or a dealer, as long as you have the willingness to share, you can log in to the Dongfeng Cummins official Weibo and Laoyouhui platform to sign up for the Dongfeng Cummins Laoyouhui Star Program. Cheng Mingfei, Director of Marketing Management of Dongfeng Cummins Engine Co., Ltd., said that the short video contest will be carried out with the “Friends Club Xingtu” program as the carrier, and the online connection with users will be used to create more self-presentation platforms for users.Liu Jun, director of the new business development department of Dongfeng Cummins, said in his concluding speech that Dongfeng Cummins has become the target of the heavy truck market with its high-quality products. The integrated power chain has achieved fuel economy and safety with its deep integration characteristics. , drivability, intelligence and other multi-dimensional improvements. In the future, Dongfeng Cummins will continue to create higher profits for user operations with high-value products.